AdresseThe opportunity
As a Performance Marketing Manager, you will support the demand generation activities for the corporate market to inspire and lead people to an active and healthy life. This role is global, with an impact on all Urban Sports Club markets across Europe.
Your responsibilities
- Create, execute, and report multiple campaigns across B2B-specific paid marketing channels (LinkedIn Ads, Meta Ads, Google Ads, Outbrain, Taboola, DEM & etc.) with an account-first approach
- Coordinate with cross-functional teams to define an omnichannel strategy targeting the ICP
- Work closely with the local market teams to define, create, and manage campaigns, brainstorm and plan future actions
- Carry out competitor analysis regularly for strategy adaptation across the various markets
- Ability to efficiently implement A/B tests and best practices for campaign optimization (personalization, segmentation, targeting, conversion, and cost), including landing pages
- Research and be up to date on product updates in digital marketing, user behaviour changes, and social media trends
- Work closely with the brand and design team to handle creative briefings and ad hoc requests
What you need to succeed
- You have at least 3+ years of experience in paid growth marketing with a focus on Saas or B2B and Lead Generation
- You have extensive experience with LinkedIn Ads and Google Ads.
- Knowledge of tools such as Meta, LinkedIn, content syndication platforms (Outbrain, Taboola), and marketing automation tools (Hubspot and similar) is a plus
- You have negotiated directly with publishers and vendors/agencies for sponsoring/display opportunities (mainly CPL, but also CPM, CPC, time-based…)
- You look ahead, create opportunities, come up with solutions, bring ideas to life, and get things done
- You know how to plan, set up, and complete significant A/B tests with clear applicable results
- You have an operational understanding of tracking and analytical tools
- You can manage several projects from start to end, across several stakeholders with varying levels of involvement
- You thrive in working in a fast-paced environment and are quick to adapt to changes
- You are a great communicator with a positive attitude to problem-solving
- You are highly proactive, well-organized, analytical and have excellent Excel skills
- You are fluent in English and German.
Our offer to you
- We're working in hybrid mode offering you flexibility to work onsite and from home
- WorkOUT Life Balance: 30 days paid vacation per year, flexible working hours, free access to our Employee Assistance Program, plus up to 3 months of remote working from anywhere in the EU, desk swap policy allowing additional remote working time from our other European offices
- Regular team events and other initiatives helping employees to stay productive, healthy and engaged during hybrid mode
- Personal development perks including an annual budget for books and online trainings, regular internal trainings, German and English language classes
- Many additional perks including: choice of computer/technology, dog-friendly workplace, fully equipped kitchens with healthy snacks & beverages, employee referral bonuses, private pension with employer contribution, and more
- A free Urban Sports Club L Pro Membership
Urban Sports Club is committed to providing a friendly, safe, and welcoming environment for everyone who applies for a position or already works with us, regardless of their sports preferences, gender, gender identity and expression, sexual orientation, disability, physical appearance, body size, race, age, or religion (or lack thereof).
