AdressePurpose of Position
The DACH Marketing Manager will be responsible for leading and managing Awin's DACH advertising, acquisition, PR and events strategy, to drive qualified leads into the Sales function of the business. This role will have a strong focus on increasing Awin's brand presence and positioning through multiple marketing channels including communications, content, sponsorship, events and social media promotion.
As a key member of the Global Marketing team, this role will report to the Global Marketing Lead and work closely with stakeholders across the DACH Sales, Product, Client Services and global Marketing functions to ensure consistency and alignment across all marketing activities.
Key Tasks
- Support DACH stakeholders to proactively plan content, and execute local marketing initiatives in line with DACH business objectives.
- Work closely with New Business team to research and plan and execute new marketing opportunities across events, content and lead acquisition.
- Support Global Marketing team to produce and execute global content and marketing campaigns including supporting with crisis communications.
- Work closely with Global Event Lead to develop DACH event strategy; manage Awin's participation at external industry events and coordinate Awin-hosted client events.
- Support Global Events Lead with the execution of events including Awin staff summer and Christmas parties, local networking events and ad-hoc requests from DACH team.
- Manage the relationship with our DACH PR agency, and source relevant speaking and editorial opportunities to promote Awin's business objectives.
- Responsible for planning, writing, editing and translating content that increases the awareness of, and position of, Awin in DACH: including new client wins, event coverage, spokesperson statements, press requests and seasonal campaigns.
- Manage DACH social media channels while working closely with the global Social Media and Community Manager, to ensure successful planning and execution of local and global campaigns.
- Work closely with Operations team to manage award entry strategy and process, including coordination of award campaigns.
- Work closely with Digital Marketing, Social Media and Community Manager and CRM Specialist to keep DACH stakeholders updated on website engagement, traffic, lead acquisition and opportunities for optimisation.
- Plan and send regular newsletter content.
Skills & Expertise
- 4-6 years' relevant marketing experience.
- Native German speaker.
- Very good written and spoken English.
- Strong interpersonal skills and confident communicator.
- Excellent copywriting skills and an eye for detail.
- Remains calm under pressure and can manage multiple tasks.
- A proactive attitude to developing and delivering on the marketing strategy is key.
- Positive and adaptable approach to problem-solving.
- Industry knowledge a bonus.
- You are a team player, but also work well independently.
Our Offer
- With work-life balance at the forefront of Awin's ethos, we have switched to a 4-day week basis enabling our employees to have more time for family, friends, hobbies or anything else.
- Flexible working hours and a hybrid working model.
- Whether you enjoy working from the office or from home, Awin gives you the chance to decide where you would like to work- whether that will be from home or from our beautiful office in Germany.
- We encourage you to use our vast company training resources to nurture your self-development.
Established in 2000, Awin is proud of our dynamic, social and inclusive culture.
Like all businesses, we've had to adapt and nurture our culture in a virtual environment. Our virtual 'Life @ Awin' hub brings our colleagues from across the globe together for various social activities.
Diversity & Inclusion are paramount to us, and we proudly pursue and hire diverse team members. We champion uniqueness and authenticity; this is who we are at our core. Our network of affiliate partnerships are diverse and transparent, as are the employees powering our vision to build the world's leading open partner ecosystem. We welcome all backgrounds, identities, and experiences. If you need support at any point in the application or interview process, please let us know.
Apply now to begin the next stage of your career at a progressive company that supports both your professional and personal development.
#LI-BM1
