AdresseAbout the Job
We’re looking for a motivated Senior Growth Marketing Manager to join our data driven Marketing team and manage all areas of performance marketing, customer engagement tactics, content marketing and above the line initiatives.
In your day-to-day work, you will focus on both B2B and B2C marketing allowing you to not only put your existing skills into practice, but also develop new ones.
→Our Marketing team includes a group of curious, data-driven experts who help our portfolio companies grow their user base. The team covers all areas of programmatic paid acquisition, customer engagement tactics, demand generation, product marketing, marketing automation & MarTech, and Marketing Ops.
Motivation, creativity, and openness encapsulate our values and culture. That’s why we encourage you to bring yourself to work. Join a multinational team of bright individuals and be inspired to grow, innovate, and take responsibility from the get-go.
In this role, you’ll:
- Develop and improve marketing organisations to meet the highest standards across multiple portfolio companies with varying business models
- Conduct campaigns and experiments on a variety of advertising networks (like TikTok, Meta, Google Search, Google Display, Native, etc.) while also test landing pages and creatives in accordance with assigned KPIs (CPO, CPL, CPA, ROI, ROAS, incrementality)
- Create innovative strategies and account structures to accomplish business objectives, and analyse performance through the creation of reports to substantiate data-driven decisions
- Successfully communicate with a spectrum of stakeholders (both internal and external) about market development and marketing strategy in a persuasive and impactful way
- Collaborate with data teams for accurate measurement (tracking & reporting) and partner on advanced analysis, as well as brainstorming innovative automation solutions
Your Profile
- 4+ years of professional experience in Growth Marketing, preferably within a start-up setting
- A passion for Growth Marketing in both B2C and B2B sectors
- A comprehensive understanding of diverse platforms and channels in Growth Marketing, including but not restricted to, Facebook ads, Google search ads, TikTok ads, Native ads, Snapchat ads, Twitter ads and YouTube ads
- Previous experience advertising mobile applications is a bonus
- Competency in working with numbers, coupled with an enjoyment in data analysis and interpretation, and skills in basic tracking
- Excellent networking skills coupled with the ability to implement change within organisations and deliver impact on an organisation’s bottom line
- The capacity to manage cross-functional stakeholders, collaborate effectively with multiple teams, and bridge marketing, sales, product, and data functions
- Ability to adapt to fast-paced and challenging situations, a quick ability to learn, and a hypothesis-driven approach to establishing new standards
- Exceptional communication proficiency in English, along with a good understanding of German
- You have at minimum keen interest in advanced automations / no-code / AI solutions in marketing
Please note that we are looking for support in our Berlinoffice. Eligibility to work within the EU is required as well.
Benefits and Perks
- Growing in an inspiring team of innovative thinkers
- Exposure to a steep learning curve and the opportunity to take on responsibility from the outset
- Access to a mentoring network within our portfolio comprising over 250+ participants
- Knowledge sharing sessions with inspiring topics and paid company lunch
- Team events both internally and with different departments
- The flexibility to work remotely across Germany or the option to work from our modern office equipped with a rooftop terrace located in the heart of Berlin
- Access to discount offers from our portfolio companies
- Encouragement towards maintaining mental health through a free membership to Unmind, a mental health platform
- An option for bike leasing
Apply below and become a part of our success story!
Our Commitment to Diversity and Inclusion
Project A is committed to diversity and equal opportunities for all – applicants and employees alike. We value humans – with all our glorious multifaceted backgrounds, perspectives, and experiences. Our diverse team has different ethnic and cultural origins, gender identities, sexual orientations, family arrangements, religious and political affiliations, socioeconomic statuses, age groups, and abilities.
With 32 nationalities and over 25 spoken languages, we’re confident that you’ll feel right at home. We look forward to your application.
