General Description
Reporting to C-level, you will be leading - both strategically and operationally - the Growth and Performance side of Marketing as well as the brand marketing including creative asset production. Online Marketing channels include Influencer Marketing, Paid Social, PR, Search, CRM, Onsite Conversion Optimization, Affiliate and Cooperations. In sparring with Business Intelligence and the channel owners in your team, you constantly unlock growth potential with a data-driven approach. This is a great opportunity for an experienced, numbers driven marketing senior with a goal-getter mindset to join us at the exciting time of new growth and be one of the key contributors in driving it.
Your Role
Develop and implement a growth oriented marketing strategy together with your 10+ team members, in sparring with colleagues from BI, product, sales, IT, Operations and C-level.
In sparring with Management and Creative Director find new ways to increase brand awareness, optimize messaging and brand desirability
Be in charge of all Marketing channels, and the brand’s online DTC distribution across markets.
Oversee all - predominantly digital - advertising channels, set priorities, manage execution and performance with monthly goals.
Analyze market, competitive and media landscape dynamics to identify and test new growth channels.
Closely monitor, track and report analytics to ensure the alignment with our KPIs (user acquisition, activation, retention, cost per metric, ROI etc.).
Design, implement, and track growth initiatives with an initial focus on customer acquisition, and expanding towards increasing customer retention and lifetime value.
Develop multi-channel marketing strategies to improve engagement, conversion and retention.
Your Skills & Experience
6+ years in a senior marketing position with team and budget responsibility, experience in growth oriented marketing, ideally with strong DTC channels
Experience in both strategy development and operational execution
University degree in business, economics, marketing, or a related field
Demonstrated budget accountability (annual budget planning, monthly target setting, monitoring performance and achieving targets)
Strong leadership skills (hands-on and empowering) to manage a diverse, multilingual and multicultural team of experts based in different time zones
Marketing experience especially in the following disciplines: Influencer Marketing, Paid Social, Search; in general especially in Upper Funnel Marketing
A strong understanding of consumer mindset, consumer empathy and dedication to great consumer experiences
Strong analytical mindset and attention to detail in management of budgets, timelines, projects and various assets/deliverables
Demonstrated track record of leveraging data to make informed, impactful decisions
You appreciate a fast-growing environment of a young company, which you are able to add value to with your own ideas.
Strong communication skills, English fluently
What we offer
A culture of collaboration, empowerment, innovation and diversity
Flexible working times, home office, remote work and 2 additional holidays for your own further development
A purpose driven company, dedicated to change the way we travel for good (Peta-certified, Corp B certification in process, social & art programme)
A supportive and encouraging work environment with a diverse group of motivated, talented, and visionary colleagues
Ownership for your field of responsibility
Personal and career development incl. further educational courses
The possibility to make a true impact on the business, take responsibility and shape the future of our growing company on an international level
A supportive work culture: your colleagues from other departments, management or HR are always at your side and available for sparring or mentoring if needed
A competitive salary, accompanied by a nice welcome package, and other benefits such as free coffee, cold drinks, healthy snacks, public transport or health club benefits and of course great employee discounts on our products.
Options Package: Everyone at Horizn Studios is a co-owner through our Options Programme, and so will you be - we share the love, sweat and the fruits, with everyone.
Hibernation program in Lisbon
That's you?
Don’t hesitate and send us your CV – along with a few words on why you think you should get on board plus your earliest possible starting date. We are excited to be hearing from you!
Contact: jobs@horizn-studios.com
Horizn Studios is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, or any other characteristic protected under federal, state or local law. In case you feel treated unfairly in the recruitment process or experience any kind of discrimination please don’t hesitate to directly contact HR or our MD, at hr@horizn-studios.com or md@horizn-studios.com.
About us
Horizn Studios is a fast-paced digital travel venture based in Berlin. Founded by experienced entrepreneurs Stefan Holwe and Jan Roosen in 2015, Horizn Studios was Europe’s first direct-to-consumer brand in the travel industry and the world’s first brand to integrate a removable charging device and the first to develop a luggage concept for space travel with Nasa. The brand has received special attention off the back of global collaborations with BMW, Soho House, Beats by Dre, many more. Our international team, operating both remotely and out of the brand’s Berlin headquarters, is dedicated to shaping the future of travel. This includes pioneering solutions such as the use of innovative materials which minimize the environmental impact travel has on our planet, so that future generations also have the opportunity to broaden their horizons.
Our Beliefs
We believe in a world without boundaries; in the power of exchanging ideas and co-creation; in a global community based not on geography, race or economic background, but on a shared desire to explore uncharted places, explore new horizons and experience the unknown. We believe in the power of community and of collaboration: together, we can shape the future of travel and enable curious minds to get out there and change the world.
Our Vision
Based on our vision we developed a work culture of collaboration, empowerment, innovation and diversity. We strive for long life learning, flexibility and a dynamic and pioneering spirit within our team. Working in a diverse group of motivated, talented, and visionary colleagues from all over the world we created a workplace where people can feel safe to be authentic and focus on bringing unique ideas together to fuel innovation and work sustainable.
WHO WE ARE
WHAT WE ARE LOOKING FOR