Gesellschaft

Red BullMehr sehen

addressAdresseSalzburg, Rheinland-Pfalz
type Form der ArbeitVollzeit
KategorieMarketing

Jobbeschreibung

Do you have a strong acumen of identifying editorial needs, keeping up with latest media trends, and a passion for working with global earned media?

If yes, this role is for you! Join our Earned Services Team in Salzburg, Austria and be responsible for boosting earned media outcomes by securing editorial placements in global media.

RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

  • You’ll be a key player within Earned Media Services, responsible for boosting earned media outcomes by securing editorial placements in global media. You’ll actively contribute to the overall strategic objectives of the Earned Services Team with a special focus on nurturing earned media partnerships. You’ll select the relevant target channels and media contacts, identify the most compelling stories and content, devise compelling pitching tactics, and tailor messages to be communicated to consumers via global earned media around the world. With strong relationship skills, you’ll identify and offer value to your key earned media contacts while also providing actionable inputs from conversations to inform earned editorial planning.

  • In this role, you'll proactively cultivate relationships with targeted globally relevant earned media across key markets worldwide, prioritizing engagement with social-first media publishers and major global broadcast networks. You'll be instrumental in identifying and executing exceptional media experiences, including the hosting of esteemed earned media partners at Red Bull events and projects Handling incoming media requests from these partners will be among your key responsibilities, securing editorial permissions where necessary to facilitate smooth collaboration. Your efforts will be integral to driving the overall success of the Global Earned Media Partnerships Program.

  • As part of this position, your responsibilities will involve executing editorial workflows with targeted earned media partners. This will entail incorporating international content calendars, programming strategies, and sharp content pitches. You'll also be tasked with mining opportunities within global earned media partner channels and aligning them with existing/evergreen or new global "World of Red Bull” stories.

  • You'll help improve the quality of country earned content packages by providing feedback from conversations with partners and from a detailed understanding of editorial strategies of media outlets and broadcast networks. You'll deliver earned media insights and knowledge resources based on direct conversations with editorial media partners and industry research. Additionally, you'll actively contribute content to the Earned Media Partnerships space on the intranet. Your support to the Senior Manager, Editorial Partnerships will involve assisting in the creation of Business Planning resources, new initiatives, and strategic concepts. You'll also be responsible for monitoring and delivering fresh insights on trends shaping broadcast news operations. Lastly, you'll contribute to the internal global case study library and report earned media wins in a timely and efficient manner.

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

  • 5+ years of media relations/communications experience and demonstrated experience in media partnership management across various platforms.
  • An insatiable appetite about sports, lifestyle, music and dance, and media trends.
  • Ability to think strategically in earned media partner selection, management, and crafting strong story pitches.
  • Proficient understanding of broadcast news operations and planning processes.
  • An agile and self-motivated team player that knows how to pivot and navigate editorial calendars and external landscape factors. Strong interpersonal and negotiation skills.
  • An existing network of relevant contacts in global media organizations and/or a passion for developing contacts.
  • Fluent in English (written and oral). Other languages are a plus (especially German, Spanish, and French).
  • Travel 0-10%
Refer code: 1288517. Red Bull - Der vorherige Tag - 2024-03-26 14:26

Red Bull

Salzburg, Rheinland-Pfalz

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