AdresseAbbott is a global healthcare leader, creating breakthrough science to improve people’s health.We’re always looking towards the future, anticipating changes in medical science and technology.
In Germany, Abbott has more than 4,000 employees working in manufacturing, research and development, logistics, manufacturing,sales and marketing. They are located at Abbott`s German headquarters in Wiesbaden and its sites in Hanover, Neustadt am Rübenberge, Wetzlar, Eschborn, Cologne, Jena and Hamburg.
Working at Abbott
At Abbott, you can do work that matters and help people to live a healthier and full life, grow your career, and learn, be your true self. You will have access to:
Career development with an international company where you can grow the career you dream of
An attractive benefits package (e.g. a company bike, employee stock purchase program)
A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
A challenging position in a fast-growing crisis independent industry
To become part of a dynamic, highly educated, highly skilled, and motivated team
Flat hierarchies, open appreciative mentality, and efficient, constructive lines of communication
Multi-national environment, where we foster the development of our talents within the enterprise
Abbott Rapid Diagnostics GmbH in Cologne is looking for a Associate Product Manager (m/f/d)
Primary Objectives
The Associate Product Manager (m/f/d) is responsible for the strategic and tactical execution of marketing and business programs to ensure continued growth of the respiratory parameter and Afinion business franchise. This includes:
- Support effective development and implementation of marketing strategies and activities throughout the region
- Support the coordination of marketing campaigns and ENOSPOC initiative
- Collaborate with key stakeholders to planning of business development programs to meet business objectives
- Differentiation and value creation relative to the competition
- Alignment with business unit and regional input into global strategies
- Support key strategic initiatives internationally with highest growth potential
Top responsibilities
- Support the develop the international markets marketing strategy and plan (product management and marketing activities).
- Ensure alignment with Business Unit objectives and programs.
- Help to frame educational modules in collaboration with Training & Education Manager.
- Liaise with local sales & marketing resources and KOLs to ensure company is anticipating market dynamics.
- Support major international tradeshows including ensuring KOL preparation, symposia, live testing preparation, competitive analysis and response, and reporting for organizational learning.
- Develop marketing programs, integrated campaigns and collaterals together with marketing communications team and external agency.
- Support the translation of strategies into sales programs and tools that are relevant to ensure market share gains.
- Ensure proper use of value messaging across International Markets for the respiratory test, connectivity and the devices.
- Align with other BUs to maximize use of resources.
- Initiate key respiratory and connectivity strategic initiatives and partnerships across different clusters of international markets.
Knowledge & Skills
- Medical device industry and market trends knowledge
- Business planning and project planning
- Navigate in matrix organization
- Analytical, creative and operational marketing skills
- Understanding of diagnostic point of care products and their intended use within the health care system
- Understanding of European, Asian, Latin American, Canadian, African and Middle Eastern sales environment and market conditions
- People management and coaching skills
- Ability to interface with key customers and opinion leaders
- Communication and influencing skills
- Creative thinking and problem solving
- Project management
- Storytelling
- Bachelor’s degree in science or business-related field
- MBA or master's degree in science or business related field is a plus
- Minimum 2 years related sales and marketing experience.
- Medical devices industry
- Multinational companies experience
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
For Early Career Positions add: #earlycareers
We ask for your understanding that we only consider online applications via our online application portal. Applications by email or post cannot be processed. Original documents will not be returned.
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