AdresseMISSION:
As a Marketing operations manager (f/m/d)* you will enable the marketing team to run smoothly (without running into roadblocks all the time) and scale successfully by providing strong operational foundations all team members can rely on.
IN THIS ROLE YOU WILL:
Marketing technology
Own and manage MarTech stack incl. CMS (website), email tool, webinar tool, marketing automation tool, Google Analytics.
Define and implement lead scoring.
Marketing data and reporting
Define, monitor and track KPIs (e.g. by source: inbound, or by stage: MQL, SQL,...) in alignment with Sales and Partnerships.
Set up marketing tracking.
Build reporting to track performance across channels and tools.
Set up marketing attribution to calculate ROI.
Processes and documentation
Introduce and document processes.
Monitor the costs of all marketing activities.
WHAT WE OFFER:
Be part of a dynamic, passionate team of +20 nationalities with flat hierarchies and collaborative company culture.
Hybrid work environment - we believe in hiring the best talent, no matter where they are based. However, we love to build real connections and want to welcome everyone in the office on certain days.
Training and development budget which can be used for conferences and attending development courses to ensure continuous professional growth.
Regular team events, game night and social activities.
And last but not least: a beautiful office with flair in the heart of Berlin with all the conveniences, such as adjustable desks, social area, fresh fruits, cereals and drinks.
Is something missing here? Reach out and let's talk about what else you need for your ideal next growth opportunity.
Your recruiting process at Parloa:
Recruiter video call Expert interview Challenge Team interview
WHAT YOU BRING TO THE TABLE:
Experience with marketing automation tool (ideally HubSpot).
Experience in implementing marketing attribution and reporting.
2+ years of relevant experience in a SaaS company.
Strong analytical skills and data-driven mindset.
Strong interpersonal and organizational skills.
Ability to work independently.
Excellent written and oral English skills.
NICE TO HAVE:
Experience with set up of lead scoring system.
Experience in implementing funnel reporting in alignment with Sales.
Proficient skills in using Asana (or similar project management tool) for team orchestration.
Why Parloa?
We at Parloa believe in revolutionizing the way businesses talk to their customers with the help of artificial intelligence. We do this to give humans back much of their valuable time and to enhance companies' customer experiences. We do this together with the biggest enterprises in the world, like ERGO, AdmiralDirekt, Swisslife, and HSE.
Parloa was founded in 2017 in the heart of Berlin, and since then we have become one of the leading SaaS platforms for Conversational AI. But, we're just getting started. Our aim is to build the most comprehensive solution to enable every company in the world to have better conversations with their customers. We're working on making this vision a reality by pursuing the highest standards of technical engineering and combining it with innovative leadership and the strong commitment of every team member to reimagine the future of customer communication.
By joining Parloa, you will not only have a voice in redefining an entire industry. You will also experience tremendous professional and personal growth, as we are committed to growing together.
Do you have questions about Parloa, the role, or our team before you apply? Please feel free to get in touch with our Hiring Team
