Content Marketing Manager (All Genders)

We are TradeLink. Changemakers for the world’s backbone of global trade – B2B supply chains.‍TradeLink is our answer to our initial question of what the most exciting company in the world would look like. We are building the collaboration layer for one of the largest, most fragmented and physically complex industries in the world. We are reinventing what B2B software looks like together with people who simply love what they do. In the ​last ​year, we ignited the network, grew x-fold on all exciting metrics (people, usage, partners) and recently closed our €12mn Series A led by Insight Partners and our existing investors Point Nine and Fly Ventures. Join our crazy ambitious team to tackle the core problems of a trillion-dollar industry and work alongside the most humble, talented and passionate. Read more about us and what it's like to work at TradeLink.

Tasks

As our Content Marketing Manager (all genders) you will play a key role in our growth strategy. You’re responsible for the conception, realisation and development of all content activities. You position TradeLink as a thought leader across social media channels such as LinkedIn and in our blog, our website and our newsletter.

• You own TradeLink’s SEO content production, create a content calendar for our blog and ensure continuous improvements in our ranking for organic search results
• You’re in charge of articulating our point of view in captivating thought leadership articles
• You edit and proofread submitted work by our content writers to ensure the highest standard for our blog and website
• You manage, steer and educate a team of content writers to continuously produce compelling SEO content for our website
• You support in monitoring and reporting all relevant KPIs of our blog to derive optimization potential

Requirements

• 2+ years of experience in content marketing with focus on content writing in digital formats
• The abilities to quickly dive into new industries and topics to craft captivating stories in written form
• Experience in logistics is a plus
• An analytical mindset to identify SEO optimization potential and previous touchpoints with SEO tools like ahrefs, Sistric and Google search console are a plus
• Previous ownership of business related metrics and their contributions to the B2B sales funnel is also a plus
• native level proficiency in German, business fluency in English

Benefits

• Being part of an exceptionally fast-growing product-led venture that's up to something big. We are building a new type of company, a SaaS-enabled B2B network
• Working with the newest tools and methods alongside enthusiastic, motivated people willing to make a difference
• A diverse and international team of experts as well as experienced founders
• Autonomy, flexible working hours, and a remote-first setup (optional offices in Munich and Berlin), which connects our team members across Europe
• Lots of support and learning opportunities - your growth and personal development is our priority
• With regular team events, we encourage our teams to connect within and outside of work for a great spirit
• A phenomenal company culture, both remote and in our optional offices ‍

If you aren't completely confident that you meet our criteria, we recommend to just take the chance and apply anyway! Curiosity, passion for digital disruption, eagerness to learn, a collaborative spirit, and a growth mindset are most important to us.‍TradeLink strongly believes in the power of diversity and is highly committed to providing a respectful, safe, and welcoming environment for everyone who works here or with